Alessandria

Opened in 2023 at Corso Cento Cannoni, this museum tells the story of the legendary Borsalino hat, made in Alessandria since 1857. The route runs through thematic areas covering the company's history, the 52-step artisanal hat-making process, and a gallery of the most iconic hats. All content is in Italian and English, with an audio guide; group guided tours can be arranged on request.

The Cittadella of Alessandria is a star-shaped fortress begun in 1732, among the best-preserved 18th-century fortifications in Europe. Volunteer-led guided tours, often on Sundays and lasting about 90 minutes, take in the ramparts, bastions and the underground galleries added in the Napoleonic era. Openings depend on volunteer availability, so check the current schedule locally.